4 spots left for March
PR Academy Persona
on PR & Reputation
Practical intensives from practitioners. Master a specific tool in one day and apply it the next morning.
Next session: March 2025
Up to 15 participants
3–4 hours of intensive
Sign up now →
🔥 March session enrollment — only <strong>4 spots</strong> left. Don't delay.
Workshop topics
Choose a topic or sign up for the full cycle
Public speaking & media appearance
How to look and sound convincing on camera, in a podcast, and on stage. Practical techniques from media professionals.
PR without budget: media relations
How to independently reach journalists, create press releases, and get into media without a PR agency.
LinkedIn as a personal brand tool
Content strategy, profile design, and audience building that converts into real opportunities.
Persona Architecture: basic intensive
The Persona agency's proprietary methodology — how to build a holistic architecture of your publicity in 4 hours.
Crisis communications & reputation
How to behave in difficult situations, respond to negativity, and emerge from a crisis with an even stronger reputation.
Content strategy for thought leaders
A content creation system that builds authority and attracts quality audience without consuming all your time.
Managers and executives for whom public confidence is important
Entrepreneurs who want to increase media visibility of their business
HR directors and recruiters building employer brand
Speakers and experts who want to improve their media presence
Communication teams and departments that want to grow systematically
Why Persona?
25 years of practice
Founder — Vitalii Yermak — personally conducts or curates every workshop
Only live examples from agency practice: Forbes, McDonald's, Kyivstar, and hundreds of personas
Up to 15 participants — you'll get answers to your specific questions
Practical format
Minimum theory, maximum exercises and tools you can apply the next day
Persona agency clients
partner media worldwide
of founder's PR experience
Forming a group
Leave a request — we'll contact you, select a convenient workshop, and confirm your spot.
Practical format without fluff
Real cases from agency practice
Personal participation of Persona founder
Materials and checklists as a gift
Leave a request
Which topic interests you most?
Join the group
We'll contact you within 24 hours
Name must be at least 2 characters
Enter a valid email
Please enter your phone number
Application accepted!
We'll contact you to confirm your group spot.
Please try again.
[Persona Workshops]
Back to services
Frequently asked questions
Reviews about us
Start of work and preparation
After publication
After guaranteed release of materials
PrivatBank installment available
Quality guarantee
Every publication meets the highest standards of the media industry
years of experience in PR and media
What are Persona Superproofs?
Persona Superproofs is a system that transforms your publications, speeches, association memberships, and any achievements into a structured documentary materials package that the client can use in international, professional, and career scenarios.
Each of your achievements or media article can receive up to
15 supporting documents
that answer questions before they even arise.
Use the Persona Superproofs service
You can also use the «Persona Superproofs» service.
A system for collecting and structuring data about your achievements and publications into a unified package of media and reputational materials that can be used in professional, international, or career scenarios, as well as for various verifications and confirmations.
Order Superproofs
Up to 15 documents
Each achievement is transformed into a full evidence package.
Significance analytics
Through reference collection, we demonstrate authority and media context.
Prepared materials
Can be used by the client or handed over to a lawyer.
Where it works
Reputation and background checks
Getting a job offer
Expertise confirmation
International negotiations
You will have access to our development Persona Superproofs
You receive a documentary package that can be translated into English or ordered in English directly — and handed to your lawyer or used in further work with your profile. This turns your publicity into an asset that truly works for results.
Technologies and principles we use
If needed, we can recommend attorneys in the USA and UK from our professional network.
Authoritative
Media partners
Full PR package
Comprehensive
Useful knowledge
Worth knowing
Download questionnaire
We'll reveal details during collaboration
Which countries and programs may require this kind of profile?
A public profile with authoritative media mentions is especially important for talent programs and global expertise.
Average annual income comparison:
Use the service
and achieve your goal.